Armando Simoni (1891-1958)
If a reference point were needed for the start of the Simoni legend, it would be the
First World War (1915-1918). There was a pressing need to repair the first fountain pens
brought back from the front by Italian soldiers, though incidentally it had been American
servicemen who were the first users and ambassadors of such instruments. With his rational
business sense, Cav. Armando Simoni, founder of OMAS, recognized a need to fill this void.
Simonis abilities in the field of precision and mechanical engineering enabled him
to begin provid-ing a repair and reconditioning service for fountain pens that extended to
the remaking of certain components which could not be easily obtained as replacements. In
a time when there was no such thing as an international service network, Simoni was truly
a pioneer. With his success, in June 1925, Cav. Simoni was able to register his own
trademark: OMAS (Officina Meccanica Armando Simoni), an easy name to pronounce and
remember in any language. This new company progressed from a modest workshop to a
state-of-the-art factory. Simonis creativity, technical knowledge, and design acumen
enabled him to create original machinery to manufacture Simoni products. He developed
machines for knurling (distinctive graphic engraving), machines for generating facets on
pen blanks, and equipment designed and constructed especially for cutting, shaping, and
polishing nibs. From 1925 to the outbreak of the Second World War, Cav. Simoni purchased
large quantities of ebonite and celluloid, then indispensable for manufacturing pens. With
his foresight Simoni was able to gain a strong position in many markets without production
problems. In addition to the precision engineering equipment Armando developed during this
period, he created a unique assortment of products, using his remarkable sense of design.
Collectibles, such as the "Doctors pen", had the capacity to hold a
clinical thermometer, two reservoirs for different colors of ink and offered a choice of
two nibs to select the best color and ink flow for the user. The height of the
companys success was around 1930, when Simoni introduced the dodecagonal faceted
profile. This pen created worldwide recognition for Simoni that continues to this
day. With the development of this award-winning project, Armando Simonis
entrepreneurial activity was given public recognition. Simoni was nominated Cavaliere
della Corona dItalia, an honor that gave great pride and satisfaction to its
recipient. With the outbreak of the Second World War there was a shortage of gold. This
did not stop Simoni from continuing production. They used "permanium" as a
substitute, which was an alloy of steel and potassium permanganate (a strong oxidizing
agent) often used in specialized metallurgy. This metal possessed certain properties very
similar to gold and was a perfect substitute for all nibs. When the war ended in 1948,
Simoni introduced the fabled "361", a fountain pen which was streamlined and
aerodynamic. This unusual pen had a special nib that gave its user a choice of rigid and
flexible writing tensions, perfect for writing as well as drawing illustrations.